PlaybooksMicrosoft AdsMakes changes (previewed)

Microsoft Ads wasted-spend negatives

Find every wasteful search term, pick the right negative scope and match type, preview before applying.

The prompt
Audit search terms across my Microsoft Ads account over the last 30 days. List my accounts first and ask which to audit if I have more than one. Find every search term that has spent money with zero conversions, is irrelevant to my business, or includes a competitor brand name. Don't cap the list; surface all of them sorted by wasted spend. For each one recommend the right negative scope (account, campaign, ad group, or shared negative keyword list) and the right match type (exact or phrase; Microsoft negatives have no broad match). Group recommendations by scope so I can review them in bulk. Then preview the negative-keyword additions and wait for my confirmation before executing the mutation.

Why this works

The classic find-and-fix waste workflow, with the preview→execute safety net so you can't accidentally over-block.

Run it on your account.

Connect Google Ads, LinkedIn Ads, or Microsoft Ads in two clicks and paste the prompt. Free tier, read-only by default.