Resources

Running paid media with AI, written from real accounts.

Guides, comparisons, and audits on doing Google Ads and LinkedIn Ads work through Claude, ChatGPT, and any AI tool that speaks MCP. Written from real client accounts, not demo data. Looking for copy-paste prompts instead? Browse the prompt playbooks.

ComparisonsThe best MCP servers for marketing in 2026: a working PPC specialist's stackThe MCP servers I'd connect to Claude or ChatGPT as a PPC specialist or a B2B SaaS marketer, grouped by job, with what each can read, what it can change, and what stands in between.September 30, 202617 min read

Minimal flat illustration on warm cream: a slate briefcase character with a teal necktie standing proudly on a round teal podium under a soft spotlight cone, with a coral asterisk character operating the spotlight on a tripod

GuidesLinkedIn Thought Leader Ads: how the format works, and how I run it from ClaudeThe LinkedIn ad format where a person's post is the creative: the three-objective limit, the author approval handshake, what it costs, and the prompt that creates one from Claude.September 21, 202610 min read

Minimal flat illustration on warm cream: a coral Claude asterisk with hands and legs tangled in a cable pushes an oversized plug toward a smiling slate LinkedIn briefcase character holding a socket, wearing a teal tie and blue LinkedIn badge

ComparisonsThe best LinkedIn Ads MCP servers in 2026, compared by someone who built two of themWhich LinkedIn Ads MCP servers can change your account, what stands between the model and your budget, and the two dead servers other lists still recommend. From someone who wrote two of them.September 7, 202616 min read

Minimal flat illustration on warm cream: a coral asterisk character lifting a coral two-prong plug from a shelf lineup of slate and teal plugs, choosing between them

ComparisonsThe best Google Ads MCP servers in 2026, compared honestlyHosted vs self-hosted, read-only vs real write access, and what stands between the model and your budget. Ten servers compared, with sources for every claim.September 2, 202613 min read

Minimal flat illustration on warm cream: the coral Claude starburst character shaking hands with a slate briefcase character wearing a teal necktie, connected by a thin cable

Deep divesLinkedIn Ads + Claude: the MCP that can actually manage campaignsEvery AI-for-ads tool covers Google, most cover Meta, almost none touch LinkedIn. What becomes possible when Claude can read CPL by seniority, research the Ad Library, and create campaigns with a preview gate.July 8, 20268 min read

Minimal flat illustration on warm cream: the coral Claude starburst character holding a large magnifying glass over a slate bar chart with one teal bar flagged

PlaybooksThe 30-minute AI Google Ads audit (six steps, prompts included)Six steps, six copy-paste prompts, thirty minutes on live data: structure scan, search-term waste, ad health, Quality Score, budget pacing, and conversion-tracking sanity.July 8, 20268 min read

Minimal flat illustration on warm cream: the coral Claude starburst character plugging a large plug into a slate socket panel while a teal shield with a checkmark hovers beside the connection

GuidesHow to connect Claude to Google Ads safely: a PPC specialist's checklistThe honest threat model for giving an AI access to an ad account, and the 7-point checklist a safe setup must pass: OAuth, read-only defaults, previewed writes, audit logs.July 8, 20267 min read

Minimal flat illustration on warm cream: a coral Claude starburst character and a charcoal ChatGPT knot character in boxing gloves squaring up around a large serif VS

ComparisonsClaude vs ChatGPT for Google Ads: a working PPC specialist's verdictBoth assistants connected to the same live Google Ads accounts for months. Where Claude wins, where ChatGPT wins, and why the connection matters more than the model.July 7, 20269 min read

Read enough. Run one.

Every guide here works on your own account with the free tier. Connect Google Ads or LinkedIn Ads in two clicks.